For the poor souls in the marketing profession, the universe often works in a mysterious way – and by mysterious, we mean absolutely aggravating! For example, on one hand, it has blessed us with something truly as awesome as online marketing – something that can be deemed the cheapest, most effective, and most convenient way to reach out to a broader audience within a shorter time. On the other hand, it has also made sure that finding a high quality yet affordable website development firm is as challenging as cutting the Gordian Knot.

Yes, finding a first-rate web development company can be a tedious task because of the sheer complexities of the process. Add to that the fact that more and more of such services are surfacing in the market with each passing day, and the task becomes rather Herculean! Of course, there is no “magic formula” for finding a high-quality web development outfit with the ability to meet all of your expectations. Nonetheless, this list “examinations” will act as an effective guideline while hunting for a competent, resourceful, and affordable website development firm.

Examine the history.
Determine how long it has been since the web development firm in question made its debut in the market. How much time the firm has spent in the business testifies to its reliability and competency. After all, if a business has been there in the market for a considerable period of time, it definitely suggests that the company has managed to withstand the immense pressure in the overcrowded web development market on the merit of its ability to deliver quality work.

Examine the clientele.
A list of its previous clients also helps you to get a fair view of the firm’s legitimacy and credibility. If the firm you are considering has a history of working with big names in the industry, then you can be reasonably sure that it is a competent web development service provider that should not disrupt your cause.

Examine the record. 

What sort of role has this web developer played in the success (or lack thereof) of its clients’ businesses? Is this developer disciplined and punctual? Does he or she deliver what is promised? Find out the previous track record of the company. Most web development firms usually post the feedback from their previous clients in order to prove their credibility. However, even if the web development firm that you are researching has not posted any client feedback on its website or in its advertisements, a simple search on Google (as well as other review-related sites) will enable you to find the reviews and comments on their services submitted by previous clients.

Examine the costs.
Once you have narrowed down the contenders, determine which one(s) meet your needs financially. Do they have contracts? Are there “packages” that might provide you with just the services you need? Are they rigid or flexible when it comes to meeting your monetary limitations? This “final examination” can often be the dealmaker or breaker.

Fortunately, there are a number of quality and affordable website development firms that provide top-notch services at a fairly reasonable cost. By administering these four “examinations” during your hunt for the web development company that best meets your needs, you will find your search is simplified and that your business’ website earns stellar grades.

GTECH Designs is a Baltimore-based web marketing firm that is committed to helping impact-makers spend more time doing good. For more information, contact us at 410-775-4100, email us at [email protected], or get in touch with us via Facebook or Twitter.

About The Author

Bola Olonisakin

Bola Olonisakin

Bola is the founder and principal at GTECH Designs, a digital creative agency that helps small and mid-sized businesses launch, grow and succeed. Her research and work in web design, social media and strategic communication have been published in numerous books and articles, and she’s regularly seen on stage at events around the country. She’s responsible for teaching GTECH clients how to blend strategic goal-setting with great design to create effective online marketing strategies. You can reach her at [email protected]